The Drop Times: The Elephant Doesn’t Know It’s an Elephant

Dear Readers,

Drupal isn’t struggling because it’s weak. It’s struggling because it doesn’t know its true strength. Like an elephant nudged around by smaller animals, it forgets that it can knock down walls if it just turns and pushes. We have spent years celebrating flexibility, adaptability, and a proud open-source ethos. But in trying to be everything to everyone, Drupal often ends up being invisible to those who need it most.

As Alejandro Moreno López points out, Drupal’s real power lies in what it enables without custom code. It is a low-code platform that hides in plain sight, quietly powering some of the most complex digital experiences across various industries. However, without sharp, targeted messaging and tools that speak the language of business problems, that power remains locked behind a technical perception. Most people do not explore Drupal because they do not see what it solves. They see a CMS, not a solution.

What if that changed? What if Drupal led with pre-built, industry-specific solutions? What if it made the first five minutes inspiring instead of intimidating? The pieces are already there. The potential is proven. What Drupal needs now is to step into its strength with clarity, coordination, and a message that leaves no room for doubt. When the elephant finally moves with purpose, it will no longer be ignored.

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We acknowledge that there are more stories to share. However, due to selection constraints, we must pause further exploration for now.

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Thank you, 
Sincerely 
Alka Elizabeth 
Sub-editor, The DropTimes.

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https://www.thedroptimes.com/newsletter/elephant-doesnt-know-its-elephant
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