Matt Glaman: Drupal has made contributing to open source a marketing opportunity

Drupal has done something unique with contributing to open source. Our community has made contributing to the open source project a marketing opportunity for organizations using Drupal. Generally, contributing to open source projects reflects at the individual level. There isn't a great way to reflect if the individual did it out of some intrinsic value to improve open source or by sponsored work with their employer or a customer. As far as I know, Drupal is the only open source project providing this kind of attribution.